Privacy Policy

Last updated: 17 June 2026

At Eleree, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how Eleree collects, uses, stores, shares, and protects your information when you visit www.eleree.com, create an account, place an order, contact our support team, or use any of our services.

By using our website or purchasing from Eleree, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect personal and non-personal information from you when you use our website, place an order, register an account, subscribe to updates, contact us, or interact with our services.

The information we may collect includes:

• Full name
• Mobile number
• Email address
• Billing and shipping address
• Order details and purchase history
• Product preferences, size preferences, and wishlist information
• Payment status and transaction reference details
• Return, exchange, refund, and customer support details
• Account login information
• Device information, browser type, IP address, and website usage data
• Cookies, analytics data, and browsing behaviour on our website
• Any information you voluntarily share with us through forms, messages, reviews, or support communication

We do not intentionally collect unnecessary personal information. We collect only the information required to provide, improve, secure, and personalize our services.

2. Payment Information

Eleree may use trusted third-party payment gateways and payment service providers to process online payments securely.

We do not store complete debit card, credit card, net banking, UPI, wallet, or sensitive payment credentials on our website.

Payment information is processed through secure payment partners as per their own security and privacy practices.

We may receive limited transaction-related information such as payment status, transaction ID, order ID, payment method type, and confirmation details for order processing, refund, and accounting purposes.

3. How We Use Your Information

We use your information for the following purposes:

• To create and manage your account
• To process, confirm, pack, ship, and deliver your orders
• To provide order updates, delivery updates, invoices, and customer support
• To manage returns, exchanges, cancellations, refunds, and complaints
• To personalize your shopping experience
• To recommend products, categories, offers, or content that may be relevant to you
• To improve our website, product range, customer experience, and services
• To send service-related messages, transactional updates, and important notices
• To send promotional communication, offers, and marketing updates where permitted
• To prevent fraud, misuse, unauthorized access, or security risks
• To comply with legal, regulatory, tax, accounting, and business requirements
• To respond to customer requests, feedback, disputes, or grievances

4. Product Preferences and Size-Related Information

As Eleree sells women’s innerwear, essentials, and related products, you may choose to share product preferences, size preferences, fit-related details, or style choices while shopping.

This information is used only to improve your shopping experience, help you find suitable products, manage orders, and provide better customer support.

We treat such information with care and do not use it in a way that is unrelated to your shopping experience or customer service needs.

5. Cookies and Tracking Technologies

Eleree may use cookies, pixels, tags, analytics tools, and similar technologies to improve website performance and customer experience.

Cookies may help us:

• Keep you signed in
• Remember items in your cart or wishlist
• Understand how visitors use our website
• Improve page speed, navigation, and product discovery
• Measure marketing campaign performance
• Show relevant offers, recommendations, or advertisements
• Detect suspicious activity and improve website security

You can control or disable cookies through your browser settings. However, disabling cookies may affect some website features, including cart, login, personalization, and checkout experience.

6. Marketing Communication

If you subscribe, create an account, place an order, or share your contact details with us, we may send you updates related to products, offers, new arrivals, order reminders, abandoned cart reminders, and brand communication.

You may opt out of promotional communication at any time by using the unsubscribe option where available or by contacting our support team.

Even if you opt out of marketing messages, we may still send important transactional or service-related communication, such as order confirmations, delivery updates, return updates, refund updates, account alerts, or policy notices.

7. Sharing of Information

We do not sell your personal information.

We may share your information only when required for legitimate business, service, legal, or operational purposes. This may include sharing information with:

• Delivery and logistics partners
• Payment gateway and payment service providers
• Technology, hosting, and website service providers
• Customer support and communication service providers
• Marketing, analytics, and advertising service providers
• Fraud prevention, security, and verification service providers
• Legal, tax, audit, regulatory, or government authorities where required
• Business partners only where necessary to provide services requested by you

All such sharing is limited to the purpose for which the information is required.

8. Data Security

We take reasonable technical, administrative, and organizational measures to protect your personal information from unauthorized access, misuse, loss, alteration, disclosure, or destruction.

These measures may include secure payment processing, access controls, encrypted transmission where applicable, limited internal access, monitoring, and use of trusted technology service providers.

However, no website, internet transmission, or electronic storage system can be guaranteed to be completely secure. You are responsible for keeping your account login details confidential and for avoiding unauthorized access to your account.

9. Data Retention

We retain your personal information only for as long as necessary to provide our services, complete transactions, resolve disputes, support returns or refunds, comply with legal obligations, maintain business records, prevent fraud, and improve customer experience.

Certain order, payment, tax, accounting, grievance, and legal records may be retained for a longer period where required by law or business necessity.

When information is no longer required, we may delete, anonymize, or securely archive it.

10. Your Rights and Choices

Subject to applicable law, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of personal information where legally permitted
• Withdraw consent for certain types of processing
• Opt out of promotional communication
• Raise a complaint or grievance regarding privacy or data usage

To exercise these rights, please contact us using the details mentioned in this policy. We may verify your identity before processing certain requests.

Please note that some information may be required to complete active orders, process refunds, prevent fraud, resolve disputes, or comply with legal requirements.

11. Account and Password Security

If you create an account on Eleree, you are responsible for maintaining the confidentiality of your login credentials.

Please do not share your password, OTP, or account access details with anyone. Eleree will never ask you to share sensitive payment passwords, full card details, or confidential banking credentials through phone, email, or chat.

If you believe your account has been accessed without authorization, please contact us immediately.

12. Third-Party Links

Our website may contain links to third-party websites, payment pages, logistics tracking pages, social media platforms, or other external services.

This Privacy Policy applies only to Eleree’s website and services. We are not responsible for the privacy practices, content, security, or policies of third-party websites or platforms.

We recommend reviewing the privacy policies of any third-party websites you visit.

13. Children’s Privacy

Eleree’s website and services are intended for users who are legally capable of making purchases and using ecommerce services.

We do not knowingly collect personal information from children without appropriate consent. If we become aware that personal information of a child has been collected without proper authorization, we may delete or restrict such information as required by applicable law.

14. International Access

Eleree is primarily intended for customers in India unless otherwise stated on the website.

If you access our website from outside India, you understand that your information may be processed in accordance with applicable Indian laws and the operational requirements of our website, service providers, and business systems.

15. Legal Disclosure

We may disclose your information if required to do so by law, court order, government authority, regulatory requirement, legal process, or to protect the rights, safety, property, or security of Eleree, our customers, employees, partners, or the public.

We may also use or disclose information to investigate fraud, unauthorized transactions, policy violations, security incidents, or misuse of our services.

16. Business Transfers

If Eleree is involved in a merger, acquisition, restructuring, sale of assets, business transfer, or similar transaction, customer information may be transferred as part of that transaction, subject to reasonable confidentiality and legal safeguards.

17. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, technology, legal requirements, or business operations.

The updated policy will be posted on this page with the revised “Last updated” date. We encourage you to review this page periodically.

Your continued use of www.eleree.com after any update means you accept the revised Privacy Policy.

18. Contact and Grievance Support

For privacy-related questions, data requests, corrections, complaints, or grievances, you may contact us at:

Customer Support Email: [Add customer support email]

Privacy / Grievance Email: [Add privacy or grievance email]

Phone: [Add customer care number]

Business Address: [Add registered business address]

Website: www.eleree.com

Please include your name, registered mobile number or email address, order number if applicable, and a clear description of your request so that we can assist you faster.